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Street View: Brokerages cut Coles PT; industry faces challenges and uncertain outlook



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** Australian supermarket operator Coles COL.AX posted a slowdown in comparable sales in first quarter due to lower shelf prices for its products

** Coles, which operates with market leader Woolworths WOW.AX, along with its bigger rival, have been under pressure to cut prices of its products

** COL dropped 0.6% on Thursday and is up 9.2% YTD

UNCERTAIN OUTLOOK AMID NUMBER OF CHALLENGES

** Analysts at J.P. Morgan cut PT on Coles to A$17 from A$17.59, adding that co is not immune to margin pressure the industry faces due to promotional intensity

** Brokerage Bell Potter cuts PT to A$20.5 from A$21.55, reflecting lower price growth assumptions while awaiting a potential legal liability due to ACCC court proceedings

** Jefferies trims PT to A$18 from A$18.5, says political and media scrutiny has made Australian retailing market more competitive leading to price investment and driving customers towards promotions

** Morningstar says COL shares are overvalued at the moment, adds COL facing same near-term cost pressures as Woolworths




Reporting by Rishav Chatterjee in Bengaluru

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